About
Hello, I’m Andrea Orduna. I graduated in the Spring of 2022 with an associate of applied science in graphic design. Although I'm open to exploring various career paths, my primary goal is to pursue graphic design for the music and creative industry. Despite facing challenges along the way, I refused to let them stand in the way of achieving my career aspirations. Since 2017, I've been immersed in the design world, continually designing to innovate and pushing boundaries. My work has been published twice in the Talon magazine. Previously, I was one of the co-founders of The x-height Networking group and worked for The Core Collaborative. Currently, I work as a freelance graphic designer, continuously refining my process as I gain more knowledge and experience. Below you are welcome to see my process and services that I have to offer. I am determined and enthusiastic about gaining further experience in the graphic design field and look forward to new opportunities for growth. For more details, feel free to contact me or click on my resume.
Process
RESEARCH
&
INSPIRATION
I engage with clients, asking insightful questions to guide the design process towards their desired results. By understanding the purpose and values of the design, I begin researching and seeking inspiration. Factors such as the client's competitors and target audience are carefully considered. To ensure alignment with the client's identity and needs, I create mood boards and review past designs from their brand.
SKETCH CONCEPT
Planning a design is always better when I visualize my options on paper. These various ideas give me more guidance as to the space and graphics I would like to apply.
DESIGN
I utilize various design programs like Illustrator, Photoshop, and InDesign, depending on the project's direction. Providing multiple design options is a common approach, allowing clients to have choices. Sometimes, the options may differ in minor details that create a meaningful impact.
CRITIQUE
I seek feedback from fellow designers and occasionally even involve the target audience to gather both positive and negative reactions. The final feedback comes from the clients themselves. I carefully note down their requested changes and consider creative solutions, whether they involve major revisions or minor adjustments.
REVISE
Implementing feedback can sometimes be challenging, but it's always worth pursuing. I incorporate the feedback into the design, seeking creative solutions that align with the project's objectives and bring satisfaction to both the client and their audience.
FINAL
The project progresses to this stage only after completing all revisions and incorporating feedback. Multiple feedback and revision meetings may be necessary to ensure client satisfaction and resonance with the target audience. Once these steps are finalized, I deliver the final file to the client. Witnessing the journey from the initial concept to the ultimate outcome is truly gratifying. It brings me immense joy to transform a client's vision into reality and share it with the world.
Services
It's an exciting opportunity to share with you the range of services I offer as a graphic designer. Whether you're looking for help in creating a cohesive brand identity, designing a captivating logo, enhancing your images through professional editing, or crafting eye-catching print materials, I've got you covered. With my expertise and attention to detail, I am dedicated to bringing your creative vision to life. Take a moment to explore the details of each service, and feel free to reach out for a collaboration that will elevate your brand and make a lasting impact on your audience.
BRAND
IDENTITY
Craft a cohesive visual identity for your brand, encompassing logo design, typography, color palette, and essential brand elements. Elevate your brand's image with a consistent and captivating identity that leaves a lasting impact.
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Price range: $1,750- $4,600+
LOGO
DESIGN
I create standout logos that capture your brand's essence. With expertise in design, I craft unique and memorable logos that set you apart, leaving a lasting impression on your audience. Elevate your brand with a professionally designed logo that speaks volumes.
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Price range: $500-$2,265
PRINT
DESIGN
Capture attention with captivating print designs that reflect your brand's unique personality. Specializing in visually stunning materials like business cards, brochures, posters, book design, and packaging, I bring your ideas to life. While I don't handle printing directly, I provide professional, eye-catching designs that elevate your brand and make a lasting impression. Let's collaborate to create exceptional print materials that captivate your audience.
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Price range: $200-$825
DIGITAL
DESIGN
Boost your online presence with captivating content designs that engage your audience. Specializing in visually striking graphics for social media platforms like Instagram, Facebook, Twitter, LinkedIn, and more, I transform your content into professionally designed visuals that set you apart.
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Price range per graphic $8-$25
REQUEST
Get the perfect custom design that embodies your vision. I offer personalized design solutions tailored to your unique needs. If you have a specific design request, feel free to discuss it with me, and I'll let you know if it's within my area of expertise. With an eye for aesthetics and a dedication to excellence, I'll collaborate closely with you to bring your ideas to life. Let's create visually stunning designs that leave a lasting impact.
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Prices range vary based on design request.
Get a Quote
Ready to turn your vision into a reality? Let's have a conversation and plan your design project together! I'm here to work closely with you, ensuring that your ideas are carefully executed and result in a final product that you'll absolutely love.